Saturday, February 9, 2013

Independent Fashion Bloggers Conference Round-up!


February 6th-7th, 2013
The Altman Building, New York City


Day 1 Highlights:

The day kicked off with a welcome by Jennine Jacob, CEO of IFB and creator of The Coveted blog. She was such a sweet lady and put SO much effort into organizing the event! The day featured several panels by some of the hottest names in fashion blogging. Topics included: the 1st year of blogging, social media, building brand relationships, affiliate marketing, the future of blogging, and blogging longevity

Some especially cool panelists were: The Man Repeller, Grace Atwood of Stripes & Sequins and BaubleBar, StyleBubble, Song of Style, Gal Meets Glam, Bag Snob, Late Afternoon, and the CEO of BlogLovin! There were also two CEO talks, one by Lisa Salzer of Lulu Frost and the other by Katia Beauchamp of Birchbox. I thought Lisa was especially inspiring - incredibly smart, gorgeous inside & out, and so confident! There was a fabulous after-party at Lilium at the W Union Square where we all had the wonderful opportunity to meet the other bloggers in attendance!

What I Wore - Day 1: 


Elephant Wrap Dress (Elizabeth McKay, $275 HERE) | "Crystal & Pearl" Drop Earrings (Forever21, $6.80, SIMILAR HERE) | Leather Tote (GAP, $125 HERE) | Blue Leather Heels (Jimmy Choo, old) | White Elephant Bangle (C.Wonder, $48 SIMILAR HERE & HERE) | Neon "DREAM" Bracelet (BCBGeneration, $18 HERE) | King Tut Ring (Erwin Pearl, old)



Day 2 Highlights:

Day 2 took on a different format, focusing on workshops rather than panels. Topics included photography (with the oh-so-fabulous Lydia Hudgens), copyright & trademark law, affiliate marketing, monetization, how to pitch to brands, and SEO. There were also a fantastic CEO talk by Neil Blumenthal of Warby Parker who seemed like a really sincere and creative entrepreneur. There was also a lot of time to check out the sponsor booths like DIY shirts by MailChimp, blowouts by Fekkai, make-up by Bare Escentuals, and a gifting suite by Fibi & Clo! I definitely learned a LOT from Day 2 that will hopefully improve this blog in the future :)

What I Wore - Day 2: 


Lobster Sweater (J.Crew Factory, $78 HERE SOLD OUT) | Chambray Oxford Shirt (Old Navy, $24.99, SIMILAR HERE) | Plaid Metallic Jacquard Pants (Forever 21, old) | Leather Tote (GAP, $125 HERE) | PVC Jelly Bow Flats (Forever21, $24.80, HERE) | "Crystal & Pearl" Drop Earrings (Forever21, $6.80, SIMILAR HERE) | Lucite and Crystal Bracelet (Forever21, $24.80, SIMILAR HERE) | Pave Spike Necklace (Forever21, $8.80 HERE) | King Tut Ring (Erwin Pearl, old)


IFB Bloggers to Check Out:

I met some fantastic bloggers from across the country at IFBCon. Be sure to check out their blogs & add them to your BlogLovin lists! 

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